Friday, June 29, 2007

Sweet Ambivilance


I'm not sure how I feel about copyranter. Some days I'm in awe of his bitter, snarky genius. On other days, I'm sure he's a hardcore cuteoverload fan posing as a douche-bag.

Also, I sometimes suspect that he is not a copywriter at all, but a basement-dwelling computer hacker with Second Life avatar named Arathorn.

And that, my fiends, is the magic of the Internets.

Friday, June 15, 2007

In which Our Faithful Heroine is Disturbed by a PSA

I almost couldn't write about these ads for the One Milwaukee campaign. The images of pregnant teenage boys (for a PSA about teen pregnancy) are so disturbing that I had a hard time (well, harder than usual) articulating my reaction.

When I started writing this post, my first thought was: "Do I want to subject my loyal reader to these freakish visions? Why don't I just post clips from Caligula or Brazil and be done with it?"

Besides the obvious, something bothers me about these ads that I just can't put my finger on. It's not quite that they feel a little like a creepy CK ad. And it's not quite that they almost imply pregnancy itself is repulsive. Maybe it's a combination of those things?

Reader, you want to help me out?

Advertising Age via Copyranter

Wednesday, June 13, 2007

Tuesday, June 12, 2007

I See London, I See France, I See Smart Guerilla Marketing

This morning while I was tiptoeing through the land of ad, I saw this campaign from Braun for their new pull-your-hair-out-by-
the-roots-to-look-pretty product.


You'd never suspect this, but I have a some deeply rooted resentment about the fact that women are expected to shave (or otherwise smooth-ify) their legs. I have come within a hair's-breadth of killing myself in the shower, teetering on one leg, covered with shave gel (which is, in essence, a lubricant and highly unsuited to application in a boxy, watery environment), holding a razor in one hand and the window sill with the other.


However, this campaign for the Braun Silk-epil is so smart, I couldn't let my politics and lack of balance get in the way of my appreciation. I love the simplicity of the execution.


Monday, June 11, 2007

Can Someone Please Create a Mashup for This?



Apparently, this was a TV show in 1976*. I think it is a prime candidate for a YouTube mashup (though it is pretty hilarious in its original, unedited state).

Here are some suggestions for what to pair with it:

1) Michael Jackson's video "Bad"
Too obvious? How 'bout:
2) Any Viagra ad
Still too obvious?
3) What do you think of this
No? Sorry. That's all I got.

*Yes. That is Cousin Oliver.